Heng Yao

6 June 2022 - 12 June 2022
MA 2022

Heng Yao

I am a Product and Service designer. And also an observer.

I always have passion in observe everything around me and always think about how improve those. Supply it if there is something missing, and improve it if there is backward.

Dig it and Change it if there is some transparent cause.

Final Project 2022

The vacancy and decline of the high street have brought a series of financial and social problems, and the renewal of the high street is urgent.

Light Up is a community engagement service that aims to break down barriers to local people in high street development and contribute to the achievement of community-led high streets.

An incubator cafe with pop-up space for community-driven businesses helps build community connection and trust, integrates favorable resources, optimizes the entrepreneurial environment and promotes the emergence of local companies, bringing together locals and entrepreneurs to revitalize their high streets.

WIP project 2022

Findi is a 1-year long employee benefit cum financial service that helps young people to start saving money at a pivotal moment in their lives, i.e. when they start working. It aims to help build healthy savings behaviours that can become the backbone of a healthy financial life.

Recall a time in your life when you made a behaviour change? What led you to do it? How did it benefit you? For most of us, self-reflection combined with a feeling of urgency/crisis pushes us to make changes in our lives, which are otherwise difficult, whether it's to quit smoking or switch to healthier foods. Behaviour change is crucial!

Our service design team at RCA, dived deep into behavioural factors that impend people from making good decisions about their money, saving their income or moving up the financial ladder. Combining these insights, principles of behavioural economics and the power of technology, we created Find, to help young adults reflect and change behaviours over time.

Scroll down to learn more!