In collaboration with London Sport, we have discovered an exciting opportunity to transform community spaces in Lewisham, creating dedicated sports areas for local girls. Our project aims to provide them with inclusive and empowering spaces for physical activities.
#HerTimeHerMove is a Public Service based in Lewisham, aiming to provide safe, comfortable, and fun sports opportunities for girls aged 11-19 to increase their sports participation and build active habits. #HerTimeHerMove can also be an initiative for all the girls to embrace the joy of physical activities.
Our strategy involves a three-step plan to deliver our services. Firstly, we focus on space transformation. Secondly, we curate engaging activities. Lastly, we implement effective promotion and outreach efforts. We want the teenage girls to first become participants, then become explorers, finally, become influencers.
Step 1: Space Transformation:
Recognising the limited availability of dedicated spaces for girls' physical activities within the community space, we have ingeniously utilized display boards to create a private area during designated time slots. Additionally, we have transformed a corner of the space into a vibrant and comfortable "Bar" (alcohol-free) where girls can rest, socialize, and enjoy a refreshing atmosphere.
Step 2: Activity Curation:
In addition to regular sports classes, we have introduced innovative co-creation games like "Blankdice." This game involves a hexagonal dice with a writable surface, encouraging girls to collaborate and create their own sports game rules. Moreover, we invite local artists to organize cultural-themed physical activities, fostering a sense of creativity and exploration.
Step 3: Promotion:
To promote the project, we have established a multi-platform social media presence under the hashtag #HerTimeHerMove. We encourage girls to share their unique experiences and creative ideas related to physical activities. Furthermore, we have appointed Young Leaders to empower girls in organizing and promoting #HerTimeHerMove initiatives.
Through our comprehensive approach, we aspire to empower girls in Lewisham to embrace physical activities, cultivate their confidence, and foster a sense of community through #HerTimeHerMove.