Hello, I am a service designer with a passion for food and its impact on people and the planet!
I have a background in architecture and innovation strategy, and I am currently pursuing my Master's degree in Service Design at the Royal College of Art. I grew up in a household and community where food played a central role. This instilled in me a deep appreciation for the intricate systems of all things food, from production to consumption. I am particularly interested in the relationship between food and farming, and I believe that service design can play a role in creating a more sustainable and equitable food system.
In my current project, I am working with small farmers in the UK to understand their challenges and opportunities. I am using this research to develop new service models that can help to support these farmers and make local, sustainable food more accessible to everyone.
I am excited to use my skills and experience to create positive change in the food system. I believe that service design can play a vital role in shaping the future of food, and I am committed to using my skills to make a difference.
In the UK, farmers are not adequately rewarded for growing food, and need to rely on other income streams to survive. The idea of Natural Capital, where a monetary value is placed on the earth's resources and ecosystems, offers a potentially crucial way for farmers to earn a fair living. By helping to increase air and water quality, grow trees or increase biodiversity, farmers could be properly compensated for the work they do, especially by large companies trying to offset their environmental impact. But, corporate players are exploiting the system, which is creating mistrust within the farming community, and making the system weighted against small and sustainable farmers. Our project looks at the systems and interactions within the natural capital market, and looks for interventions that will re-balance the system.