For over 15 years, Monica has worked for leading agencies and consultancies around the world holding posts in Toronto, New York, Singapore and London. She manages relationships with executive level clients and use design interventions to solve wicked problems. From there, she leads the global teams who solve these challenges through multidisciplinary lenses. Together.
She starts by asking, ‘Why’ and then designs solutions that propose, ‘Why not?’ She mines new customer insights based on quantitative and qualitative research. From there, she synthesises human-centred design solutions with short, mid and long term strategic interventions supported with realistic implementation methodologies.
In order to design the future, you need to know how to convert big ideas into reality. An idea is simply not enough. You need to know how to make it happen.
VALOURi is a financial service system that spans current and future generations of women. The system includes preventative, remedial and crisis-level interventions to help women reverse engineer a financial shame cycle which then comes to fruition in an elegant new product offering for the next generation.
It's a culmination of behavioural awareness, community celebration, network effect, open banking and embedded finance that empowers the current generation of women to reroute their own financial planning journey.
It's designed to first address the financial shame inherent in women's lives today. Next, their instinctive duty of care is leveraged, and given a financial outlet, setting the stage for the next generation of women to grow into a financial system and ultimately reframe their relationship with money.
NuroMinder helps neurodiverse individuals see, hear, or watch details about the small steps they can take today to improve their credit scores and create greater opportunities for tomorrow. NuroMinder is created using a new Neurodiverse Design Language that is based on the use of sound, infographics, shapes, colours, and opacities to deliver information in a way that works for people who think differently.
Women are leading the charge in wealth creation - globally.
And, women are generating wealth at a faster rate - than any one group ever before in history - and outpacing men.
The Boston Consulting Group (BCG) reports that women hold an average of 40% of global wealth, and this could rise at a compound annual growth rate of 7.2% by 2023, outpacing the 5.2% compound annual growth rate projected for men.
Despite this fact, women are left managing their finances with a service offering originally tailored to men's needs - which also also reflects an outdated societal characterisation.
It's time to smash the financial patriarchy, with something more than pink.