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Developing the Inner Self and Empowering the Healthy Relationships

MA 2022
self-esteem, self-development, self-understanding, positive mindset

The theme was inspired by many unfortunate stories of domestic violence in China, including physical violence, emotional violence, sexual violence and so on. According to research, people subjected to severe domestic violence or minor abusive behaviours typically lack the self-esteem to protect, support and power themselves, leading to a deteriorating situation. In addition, self-development is significantly neglected in the Chinese context, in which many people form negative personalities as a result of unpleasant early experiences. Therefore, we strive to help people cultivate self-esteem at an early stage to enhance their inner self further and prevent them from unhealthy relationships.

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Domestic violence has always been a severe issue.

Worldwide, almost one-third (27%) of women in a relationship report that they experienced some form of physical violence by their intimate partner; Younger women are at the highest risk for recent violence.

China has a similar situation. According to All-China Women's Federation, about 25% of families suffer from domestic violence.

Through primary research, we found that people with different levels of self-esteem perform differently in relationships. People with lower self-esteem are more likely to use coping strategies that lead to negative outcomes when recieving negative feedback. More specifically, they are more likely to doubt themselves when criticised, compromise when being challenged or threatened, and overreact when facing problems. In contrast, people with higher self-esteem are less emotional and react positively to troubles.


First, people need education and guidance starting from the early stage to build and raise self-esteem.

•According to interviews, people don’t recognize self-esteem’s importance until they have already formed and suffered from it. Then it takes more effort for them to try to raise their self-esteem.

•People do not know how to develop healthy self-esteem. In some cases, they make situations worse by adopting inappropriate means.

In addition, people need personalized support with their particular problems.

•Various issues contribute to low self-esteem, such as violent parents, manipulative friendships, isolation, and social discrimination.

•Each person meets his or her unique personal problems, and there is no one-size-fits-all answer.

•It is more likely for people who respond to their difficult times with inappropriate coping styles to form low self-esteem.

Finally, building and maintaining self-esteem is a lifelong topic. A person’s self-esteem may be destroyed when facing certain difficulties.

Therefore, it is necessary to intervene at an early stage in the process of cultivating people’s self-esteem and provide long-term support.


Wecho, is a service that provides professional guidance through internal self-development and external peer support to help young people cultivate self-esteem and maintain it in the future based on their unique circumstances.


Wecho tackles the problem through both internal and external solutions. On the one hand, the internal solution helps users build healthy relationships with themselves through internal experience that focuses on the inner sense. On the other hand, external support from others can boost users' self-esteem by opening their minds and offering them more understanding, encouragement and compliments.

Internal Solution

Wecho helps people gain better self-understanding, transform self-critical thoughts, and relieve negative emotions through journaling with templates that offer professional guidance based on CBT worksheets. Wecho also provides additional resources and materials like self-tests, studies, and books to help users learn.

External Solution

Wecho creates a trustworthy community that provides peer support through both online and in-person meetings. Users are able to request a meeting, while participants have to follow the community principles. Wecho also provides consultation with psychology therapists when users need more professional help.


Wecho aims to operate as a sustainable non-profit organization that enhances users’ experiences. Its major cost includes the platform's operation and maintenance, in-person meetings, and additional resources such as worksheets, self-tests, and managers taking charge of the community. Its main revenue comes from funding from NGOs or Government-operated organizations like the China woman’s development foundation, purchasing advanced functions and content from customers, and referral fees from businesses and research centres.


Wecho empowers people’s future relationships with others by cultivating their self-esteem at an early stage through an educational, reflective and supportive platform that spreads authentic knowledge, guides users to gain a positive mindset through CBT-based journaling templates and offers external support from the trustworthy community.

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