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Giulio Ferrato

MA Service Design, 2021
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giulio.ferrato@network.rca.ac.uk
(+39)3494967049
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About
A service and product designer with a background in graphic design. Passionate to deliver impact through human-centered design methods, using technology as a tool at society's service. Interested in exploring the role Service Design could have to help shape innovation within both social and systemic levels.
WIP show 2021 Project
wip show 2020 Project
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Final project proposal
The future of values-driven digital purchases
People are living, buying and thinking differently. In today’s consumer landscape, priorities have massively shifted, driven by millennials and Gen Z. This had led organizations to increasingly take their social impact into account. Consumers want to align their spending not only with their values but also with those that are driving our positive environmental changes. Nevertheless, the way they shop tells a different story. We are interested in understanding who will be leading the future of digital purchases and contribute with the most experimental, risky and practical service design areas through a startup lens, data analysis and behavioural nudges.
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